The Linear and Streaming TV Landscape

Wed. Oct 27, 2021 9:00am - 10:00am EDT
All Ages
$0.00 - $15.00
All Ages
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Event Stats
$0.00 - $15.00
All Ages
Event Description

Understanding the Linear and Streaming TV Landscape


Join us as we bring together a diverse collection of thought leaders from agencies, brands, and media companies as we discuss shifting media consumption across linear and streaming tv and how this has impacted campaign strategy and media buying.


Speakers
Dawn Butler, Director, Marketing Intelligence & Brand, UPMC
Klarn DePalma, Executive Vice President, MNI Targeted Media
Tatia O'Connor, Research Director, WTAE
Melissa Wilson, Director of Media Activation, Hoffmann Murtaugh
Moderated by Vicki Potter, Global Assurance Director, ID Comms


When
Wednesday, October 27, 2021
9:00 AM: Panel Presentation


Where
Virtual
A link to the event will be sent 24 hours before the event.

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Venue Details
Map of Venue Location.
Virtual Virtual
Virtual, PA 15217