2023 SBDC - The Wawa Success Story

Author and former Wawa CEO Howard Stoeckel shares his experience helping to lead one of the country’s most successful brands.

With 1,017 locations across six states and the District of Columbia, Wawa’s incredible growth has been tied to its laser focus on meeting customers’ needs and a Blue Ocean Strategy to super serve a segment of the highly competitive convenience store category.  

During his talk, Howard will share advice on:

• Moving beyond competition


• Inspiring your workforce


• Seizing growth opportunities

The event will be held at 1313N Market Street (lower atrium). Previously the Hercules Building.

11:30 - 12:15 Lunch & Networking

12:15 - 1:15 Presentation  

SBDC is funded by SBA. Reasonable accommodations for persons with disabilities or limited English proficiency will be provided when requested at least one week in advance at 302-831-1555.